1. Your campaigns

Used only in the summary you copy or print.

Campaign types you run (tick all)

2. Answer what you know

Yes, No or Not sure. Questions for campaign types you do not run are hidden and left out of the score. Your answers stay in this browser.

Where you advertise

Your campaigns target India or another country where Google shows ads inside AI Overviews

Google's list: Australia, Canada, India, Indonesia, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, Philippines, Singapore and the US.

Your campaigns include English as a language, with ads written in English

Ads inside AI Overviews are available in English only. Hindi is not on Google's list for ads.

Your business is not in healthcare, finance, gambling, alcohol, adult content or politics

Google does not show ads inside AI Overviews for sensitive categories like these "and more".

Search campaign settings

Your Search campaign uses broad match keywords

Google needs AI-powered targeting, such as broad match, to match ads inside AI Overviews. Exact and phrase match are not on its list.

AI Max for Search is turned on for that campaign

Campaign settings › AI Max. Campaigns that used the broad match setting or automatically created assets were upgraded in September 2026.

Text customization is on in AI Max

Google says its new AI Mode formats, Conversational Discovery ads and Highlighted Answers, need AI Max with text customization. They are still tests.

The campaign bids for conversions: Maximize conversions, Target CPA, Maximize conversion value or Target ROAS

Google recommends broad match with Smart Bidding, and AI Max search term matching does not work with Manual CPC.

Each ad group has a responsive search ad with many different headlines and descriptions

Up to 15 headlines and 4 descriptions. Google mixes them to fit each search.

You have negative keywords, and brand exclusions if AI Max is on, for searches you never want

You cannot opt out of AI Overviews, so these are your controls. Negative keywords still apply with AI Max.

Shopping and Performance Max

Your Merchant Center feed has no disapproved products, and prices and stock match your website

Merchant Center lists products with issues. Price must match the product page and checkout.

Product titles and descriptions say clearly what each product is

Brand, product type and key details such as size or material, with no prices or promotional text in the title.

Each Performance Max asset group has the full set of headlines, descriptions, images and a video

Up to 15 headlines, 5 long headlines, 5 descriptions and 20 images per asset group.

Assets, tracking and pages

Your campaigns have sitelinks, callouts and other assets that fit your business

Google recommends using every asset type that is relevant to you.

Conversion tracking records your real leads or sales as Primary conversions

Goals › Conversions › Summary. Page views and button clicks should be Secondary.

Your landing pages answer what buyers ask before they buy: prices, services, areas served and how to book

Google matches ads inside AI Overviews to the search and to the AI Overview's content.

You check the search terms report, including the AI Max view, at least every two weeks

Searches from AI Overviews and AI Mode show as the closest search term, not the exact question.

Runs in your browser. Nothing is uploaded, and we never sign in to Google Ads.

Where your ads can show appears here

Tick your campaign types and answer a few questions, or try the example: an interior design studio in Bengaluru.

Free AI Overviews and AI Mode Ads Readiness Checker. Runs in your browser, no sign-up. Open the full tool on DigitalSnot →