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AI Overviews and AI Mode Ads Readiness Checker for Google Ads

See if your campaigns can show ads in AI Overviews and AI Mode, and what to change first.

  • Free to use
  • Runs in your browser
  • No sign-up

How to use the AI Overviews and AI Mode Ads Readiness Checker

Read what the guide says

This is the AI Overviews and AI Mode Ads Readiness Checker.

See if your campaigns can show ads in AI Overviews and AI Mode,

and what to change first.

Tick the campaign types you run, such as Search, Shopping or Performance Max,

and add your business name if you want it in the summary.

Or press Try an example to fill in sample details.

Answer the questions from what you see in Google Ads,

or pick Not sure. Questions for campaign types you do not run are hidden.

Read where your ads can show, work through the do-these-first list,

then copy the summary or print it for your team or agency.

It runs in your browser, so nothing you type is uploaded.

Try it free on this page.

1. Your campaigns

Used only in the summary you copy or print.

Campaign types you run (tick all)

2. Answer what you know

Yes, No or Not sure. Questions for campaign types you do not run are hidden and left out of the score. Your answers stay in this browser.

Where you advertise

Your campaigns target India or another country where Google shows ads inside AI Overviews

Google's list: Australia, Canada, India, Indonesia, Kenya, Malaysia, New Zealand, Nigeria, Pakistan, Philippines, Singapore and the US.

Your campaigns include English as a language, with ads written in English

Ads inside AI Overviews are available in English only. Hindi is not on Google's list for ads.

Your business is not in healthcare, finance, gambling, alcohol, adult content or politics

Google does not show ads inside AI Overviews for sensitive categories like these "and more".

Search campaign settings

Your Search campaign uses broad match keywords

Google needs AI-powered targeting, such as broad match, to match ads inside AI Overviews. Exact and phrase match are not on its list.

AI Max for Search is turned on for that campaign

Campaign settings › AI Max. Campaigns that used the broad match setting or automatically created assets were upgraded in September 2026.

Text customization is on in AI Max

Google says its new AI Mode formats, Conversational Discovery ads and Highlighted Answers, need AI Max with text customization. They are still tests.

The campaign bids for conversions: Maximize conversions, Target CPA, Maximize conversion value or Target ROAS

Google recommends broad match with Smart Bidding, and AI Max search term matching does not work with Manual CPC.

Each ad group has a responsive search ad with many different headlines and descriptions

Up to 15 headlines and 4 descriptions. Google mixes them to fit each search.

You have negative keywords, and brand exclusions if AI Max is on, for searches you never want

You cannot opt out of AI Overviews, so these are your controls. Negative keywords still apply with AI Max.

Shopping and Performance Max

Your Merchant Center feed has no disapproved products, and prices and stock match your website

Merchant Center lists products with issues. Price must match the product page and checkout.

Product titles and descriptions say clearly what each product is

Brand, product type and key details such as size or material, with no prices or promotional text in the title.

Each Performance Max asset group has the full set of headlines, descriptions, images and a video

Up to 15 headlines, 5 long headlines, 5 descriptions and 20 images per asset group.

Assets, tracking and pages

Your campaigns have sitelinks, callouts and other assets that fit your business

Google recommends using every asset type that is relevant to you.

Conversion tracking records your real leads or sales as Primary conversions

Goals › Conversions › Summary. Page views and button clicks should be Secondary.

Your landing pages answer what buyers ask before they buy: prices, services, areas served and how to book

Google matches ads inside AI Overviews to the search and to the AI Overview's content.

You check the search terms report, including the AI Max view, at least every two weeks

Searches from AI Overviews and AI Mode show as the closest search term, not the exact question.

Runs in your browser. Nothing is uploaded, and we never sign in to Google Ads.

Where your ads can show appears here

Tick your campaign types and answer a few questions, or try the example: an interior design studio in Bengaluru.

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About the AI Overviews and AI Mode Ads Readiness Checker

Tick the campaign types you run and answer Yes, No or Not sure to 16 questions on countries, language, match types, AI Max, bidding, ads, feeds, tracking and landing pages. You see, for each campaign type, whether its ads can show above or below AI Overviews, inside AI Overviews and in AI Mode, in Google's own words, plus what nobody can control, a score from our checklist and the fixes to make first. It runs in your browser, and the rules were checked against Google Ads Help on 16 October 2026.

How it works

  1. Step 1

    Tick the campaign types you run, such as Search, Shopping or Performance Max, and add your business name if you want it in the summary.

  2. Step 2

    Answer the questions from what you see in Google Ads, or pick Not sure. Questions for campaign types you do not run are hidden.

  3. Step 3

    Read where your ads can show, work through the do-these-first list, then copy the summary or print it for your team or agency.

Where ads can show around AI answers

Google Ads Help describes three places. Ads from Search, Shopping, Performance Max and App campaigns can show above or below AI Overviews wherever AI Overviews appear. Inside AI Overviews, only text and Shopping ads from Search, Shopping and Performance Max campaigns are eligible, and Google needs AI-powered targeting: broad match, AI Max, Performance Max, Shopping or Dynamic Search Ads. Ads in AI Mode are still being tested.

India, English and sensitive categories

Ads inside AI Overviews are available in English, on mobile and desktop, in 12 countries including India. Hindi is not on the list. Google does not show them for sensitive categories such as healthcare, finance, gambling, alcohol, adult content and politics. For AI Mode, Google has not published a country list, so ads there are not confirmed for India.

What this tool cannot do

It works from your answers and cannot see your account, so it cannot tell whether your ads have actually shown in AI Overviews. Google Ads has no separate report for these placements, and you cannot target them or opt out. The score is our checklist, not a Google rating. Google changes these rules often, so confirm on Google's page before you change a campaign.

Frequently asked questions

Can Google Ads show in AI Overviews in India?

Yes. Google Ads Help lists India among the 12 countries where ads can show inside AI Overviews, in English, on mobile and desktop. The ads come from Search campaigns with broad match or AI Max, Dynamic Search Ads, Shopping campaigns and Performance Max. Ads for sensitive categories such as healthcare and finance do not show there.

Do I need AI Max to show ads in AI Overviews?

No. Google names several routes: broad match keywords in a Search campaign, AI Max for Search, Performance Max, Shopping campaigns and Dynamic Search Ads. Google does tie its new AI Mode formats, Conversational Discovery ads and Highlighted Answers, to AI Max with text customization, but those are still tests.

Can exact and phrase match keywords show ads in AI Mode?

Google Ads Help names broad match, including AI Max, for ads in AI Mode and inside AI Overviews, and describes ads in AI Mode as a test. Exact and phrase match keywords on their own are not on Google's list. Google changes this often, so check Google Ads Help before you change match types for it.

Can I see how my ads perform in AI Overviews?

Not separately. Google Ads Help says there is no segmented reporting for ads inside AI Overviews; they are reported as Top ads. For AI Mode and AI Overviews searches, the search term in your reports is Google's best approximation of what the person meant, so review the search terms report regularly.

Can I stop my ads showing in AI Overviews?

No. You cannot target the placement or opt out of it. Your controls are the usual ones: negative keywords, which AI Max still respects, brand exclusions in AI Max, your locations and languages, and your bids and budget.

Sources and checks

Rules last checked

The AI Overviews and AI Mode Ads Readiness Checker follows these official pages:

Scores, limits and suggestions marked "our checklist", "our measure" or "our suggestion" are ours, not Google's or the platform's. How our tools work

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