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Founder, DigitalSnot
Mohsin Beg is the founder of DigitalSnot, a digital marketing agency that helps businesses get found on Google and in AI answers. Mohsin writes the DigitalSnot guides on technical SEO, AI search (GEO), keyword research, on-page SEO and local SEO, with every claim linked to its source so readers can check it.
Read your search terms report, spot the searches that cost money and never bring enquiries, and block them with the right negative keywords at the right level.
List every place your business details appear, compare name, address and phone word by word, fix them in the right order, and clear out old addresses after a mo...
Set up the WhatsApp Business app for a shop: profile, click-to-chat link and QR code, catalogue, quick replies, greeting and away messages, labels and opt-in.
List every cost on a marketplace order, from referral and closing fees to GST, TCS, returns and ads, and find the products that quietly lose money.
Work out how many 5-star reviews lift your Google rating to your target, what one bad review really does, and how to get reviews within Google's rules.
Work out a starting Google Ads budget from what a lead is worth to you, set the daily budget correctly and know when to raise or lower it.
What SPF, DKIM and DMARC do, what Gmail, Yahoo and Outlook.com ask of senders, the mistakes that send business mail to spam, and how to check your domain for fr...
Five free checks, using PageSpeed Insights and Search Console, that tell you whether your site is slow for real visitors and what is causing it.
Some keywords need a service page, others need a blog post. Here is how to read search intent and the results page so every keyword lands on the right type of p...
A step-by-step local SEO checklist for clinics and doctors: Business Profile rules for practices and practitioners, reviews, schema and location pages.
A restaurant-specific guide to Google Business Profile: the menu editor, ordering and reservation links, attributes, photos, reviews, posts and Restaurant schem...
A plain-English checklist of what a monthly SEO report should show, which numbers to question, and what to ask your agency when the figures move.
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