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YouTube Monetisation Policy Checklist: reused, inauthentic and ad-friendly

Tick through YouTube's monetisation policies, and see what they say about the content you make.

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How to use the YouTube Monetisation Policy Checklist

Read what the guide says

This is the YouTube Monetisation Policy Checklist.

Tick through YouTube's monetisation policies, and see what they say about the content you make.

Go through the checklist with YouTube Studio open, and tick each item your channel meets.

Or press Try an example to fill in sample details.

Open the content self-check, pick the kinds of content you make or describe them,

and read YouTube's guidance on each.

Fix what is not ticked before you apply,

and check the thresholds in the Partner Program Calculator.

It runs in your browser, so nothing you type is uploaded.

Try it free on this page.

Runs in your browser. It does not sign in to YouTube or see your channel. Not legal advice.

0%

our measure

0 of 0 ticked

Our measure of how much of this checklist you have ticked, not a YouTube rating or a promise of approval. Your ticks stay in this browser.

For the subscriber and watch-hour thresholds, use the YouTube Partner Program Calculator.

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About the YouTube Monetisation Policy Checklist

A checklist of what YouTube looks at before and after a channel joins the Partner Program: account and eligibility, inauthentic and reused content, the advertiser-friendly content guidelines section by section, Community Guidelines and copyright standing, and what to keep doing after you join. Each item gives the rule from YouTube Help, or says when it is our suggestion. The content self-check shows YouTube's own guidance for compilations, reaction videos, slideshows, text-to-speech, reuploads, film and TV clips and AI videos. It runs in your browser, and your ticks stay on this device.

How it works

  1. Step 1

    Go through the checklist with YouTube Studio open, and tick each item your channel meets.

  2. Step 2

    Open the content self-check, pick the kinds of content you make or describe them, and read YouTube's guidance on each.

  3. Step 3

    Fix what is not ticked before you apply, and check the thresholds in the Partner Program Calculator.

Inauthentic and reused content

On 15 July 2025 YouTube renamed its "repetitious content" policy "inauthentic content", to make clear it covers mass-produced and repetitive content, such as slideshows or scrolling text with little narrative. Reused content is material from YouTube or elsewhere online used without significant original commentary, substantive changes, or educational or entertainment value. It applies even with the creator's permission.

How YouTube reviews a channel

Automated systems and human reviewers look at the channel as a whole, and it takes about a month. Reviewers may focus on its main theme, most viewed and newest videos and the About section. After a first rejection you can reapply in 30 days, after a later one in 90 days, and you can appeal within 21 days.

What this tool cannot do

It cannot see your channel, and it cannot predict whether YouTube will accept it: the score is our measure of how much of this checklist you have ticked, not a YouTube rating. It covers YouTube's published policies and examples, which change from time to time, and it is not legal advice.

Frequently asked questions

What is inauthentic content on YouTube?

It is YouTube's name, since 15 July 2025, for its old "repetitious content" policy: mass-produced or repetitive content, such as videos that look made from a template with little to no variation. Image slideshows or scrolling text with minimal or no narrative, commentary or educational value are YouTube's examples. It is not eligible for monetisation.

Can I monetise reaction videos and compilations?

Reaction videos where you comment on the original can qualify. Compilations of clips with little or no narrative, and short videos compiled from other social media websites, are YouTube's examples of reused content. What matters is significant original commentary, substantive changes, or educational or entertainment value, and permission alone is not enough.

Can I monetise videos with a text-to-speech voice?

No YouTube rule names text-to-speech. Two related examples: content that only reads out material you did not create, such as website or news text, is reused content, and AI content made with generic templates without your own insight is inauthentic content. Our suggestion: write your own script with your own view.

What does the yellow monetisation icon mean?

It means the video can run limited or no ads, because it may not meet the advertiser-friendly content guidelines. These apply to the thumbnail, title, description and tags as well as the video. You can publish it as it is, edit the video and upload it again, or request a human review.

When can I reapply after a Partner Program rejection?

30 days after the rejection email if it is your first rejection, or 90 days after it if not. You can also appeal within 21 days. The email names the policies your channel did not meet, so fix those first, using this checklist to look at the whole channel.

Sources and checks

Rules last checked

The YouTube Monetisation Policy Checklist follows these official pages:

Scores, limits and suggestions marked "our checklist", "our measure" or "our suggestion" are ours, not Google's or the platform's. How our tools work

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