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Title, Meta Description and URL Slug Writer: options from your words

Titles, meta descriptions and URL slugs from your own words, with pixel widths and a Google preview.

  • Free to use
  • Runs in your browser
  • No sign-up

How to use the Title, Meta Description and URL Slug Writer

Read what the guide says

This is the Title, Meta Description and URL Slug Writer.

Titles, meta descriptions and URL slugs from your own words,

with pixel widths and a Google preview.

Type the topic as you would say it in a sentence,

then your brand and page type. Add the place, audience, benefit and offer for more options.

Or press Try an example to fill in sample details.

Press Preview on any title,

description or slug to see it in the search result preview. Options marked "May be cut" are wider than about 580 pixels for a title or 920 for a description.

Copy the ones that fit the page, edit the words so they sound like you,

and write a different title and description for each page.

It runs in your browser, so nothing you type is uploaded.

Try it free on this page.

As you would say it in a sentence, without the place: "teeth whitening", not "teeth whitening Pune".

Title language
Brand goes at the
Between the title and the brand

The three delimiters Google's title guidance names.

For the preview only.

For a Hindi topic: your own transliteration for the URL.

Runs in your browser. Nothing is uploaded, and no AI writes the options: they are fixed templates filled with your words.

Type a topic to get options

You get about 10 titles and 5 meta descriptions with their width in pixels, 3 URL slugs, a search result preview and checks against Google's guidance. Or press Try an example.

Share this free tool

Embed this tool on your websiteFree. Paste one code; it runs in your visitors' browsers.

Copy this code into a page of your site. The tool sets no cookies and sends nothing your visitors type to us. Change height="760" if it needs more room.

Preview the embed

How to embed a free tool on your website

Read what the video says

Want one of our free tools on your own website?

Here's how to embed it, in about a minute.

Open any of our browser tools, such as the GST Calculator.

Below the tool, find Embed this tool on your website, and open it.

Press Copy code.

The code is a frame with the tool in it, plus a short credit line that links to the tool's page.

In your website's editor, add an HTML block where you want the tool, and paste the code.

In WordPress, that's the Custom HTML block.

If the tool needs more room, change the height in the code.

Publish the page, and the tool works on your site.

Here, it's on a sample page for a made-up sweet shop.

Visitors use it right there. It sets no cookies, and sends nothing they type to us.

The credit line under it links to the tool on DigitalSnot.

You can embed as many of our free browser tools as you like.

About the Title, Meta Description and URL Slug Writer

Type your topic, brand, page type and, if you like, the place, audience, main benefit and price or offer. You get about 10 title options from fixed templates (local, offer, benefit, question, list, comparison and guide), each with its characters and approximate width in pixels, about 5 meta descriptions, and 3 URL slugs in lower case with hyphens. Titles and descriptions can be in English or Hindi, and Devanagari slugs show how they are sent in a URL. A search result preview and checks against Google's title, snippet and URL guidance come with them. It runs in your browser: nothing is uploaded, and no AI writes the options.

How it works

  1. 01

    Type the topic as you would say it in a sentence, then your brand and page type. Add the place, audience, benefit and offer for more options.

  2. 02

    Press Preview on any title, description or slug to see it in the search result preview. Options marked "May be cut" are wider than about 580 pixels for a title or 920 for a description.

  3. 03

    Copy the ones that fit the page, edit the words so they sound like you, and write a different title and description for each page.

What Google asks for

Google's title guidance asks for descriptive and concise titles, no keyword stuffing, no repeated or boilerplate text across pages, and a short brand at the start or end after a hyphen, colon or pipe. Titles should use the same language and writing system as the page: Google's own example is a Hindi page with a Hindi title. There is no length limit, but title links and snippets are cut as needed to fit the device width, so the pixel widths here are our measure. Templates that would repeat a word are left out.

URL slugs and Hindi URLs

Google recommends hyphens instead of underscores, readable words rather than long ID numbers, and words in your audience's language, or transliterated words. Google treats /APPLE and /apple as different URLs, so the slugs are in lower case (our suggestion). Letters outside English, such as Devanagari, are sent percent-encoded (UTF-8): the tool shows that form under each Hindi slug. Type your own transliteration to get slugs in English letters too.

What this tool cannot do

It does not write new ideas or read your page: it fills fixed templates with your words, so some options will need editing to read naturally. Pick only titles the page lives up to. Google creates title links and snippets automatically and may show different text, so no title or description is guaranteed to appear. Pixel widths are estimates from Arial's character widths; Devanagari widths are rougher.

Frequently asked questions

How long should a title be?

Google sets no length limit: its title guidance says the title link is "truncated in Google Search results as needed, typically to fit the device width". Our measure is about 580 pixels of 20-pixel Arial for a desktop result, the same as our SERP Preview. Put the topic first and the brand last, so the useful words stay visible if the end is cut.

How long should a meta description be?

Google sets no limit on meta descriptions and truncates snippets as needed. Our measure is about 920 pixels of 14-pixel text on desktop. Google builds snippets mainly from the page content, and sometimes uses the meta description when it describes the page more accurately, so describe what is really on the page.

Should I put my brand in every title?

You can, briefly. Google suggests you brand your titles concisely, with just your site name at the start or end, separated by a hyphen, colon or pipe. The tool adds your brand where the title still fits and leaves it off where it would push the title past about 580 pixels. Your home page title is a reasonable place for a little more about the business.

Can I use Hindi in titles and URLs?

Yes. Choose Hindi as the title language for a page written in Hindi: Google asks for titles in the same language and writing system as the page. For URLs, Google suggests words in your audience's language or transliterated words. A Devanagari slug works; it is sent percent-encoded, and that longer form may appear when the link is copied or shared. Type a transliteration such as "daant safed karna" if you prefer English letters.

Will Google show the title I write?

Not always. Google creates title links automatically; the title element is the most likely source, but Google can use other text, for example when the title is in a different language or script from the page. Clear, accurate titles that describe the page are your best chance. Check the live result in Google after the page is indexed.

Sources and checks

Rules last checked

The Title, Meta Description and URL Slug Writer follows these official pages:

Google sets no length limit for titles or meta descriptions; the pixel widths are our own measure.

Scores, limits and suggestions marked "our checklist", "our measure" or "our suggestion" are ours, not Google's or the platform's. How our tools work

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